Woman in supermarket standing in front of shelf of packaged yellow bananas
Our values

Our values

Our values

Positivity

Being confident, cheerful and enthusiastic in what we do, seeing problems as opportunities to achieve progress. Celebrating success and learning from mistakes.

Honesty

Always being frank, open, and true to ourselves and to others. Honesty and truthfulness are the foundation on which we all work with one another.

Courage

We have the courage and self-confidence to stand for our interests, to say and do what is right at all times for our business and ourselves; regardless of cost.

Decisiveness

Making up our minds on what needs to be done and then persisting until it is done. A decision is always better than no decision.

Perseverence

Pursuing our objectives to their conclusion with determination. Hard work and the refusal to give up are essential if we are to achieve anything worthwhile.

Discipline

Diligently doing what we know we should be doing to achieve excellence.

Humility

Promoting healthy relationships by being humble, modest, unassuming and not arrogant, over-confident and intolerant of others.

Curiosity

Ask, “why?” to better understand the issue at hand. A full and proper understanding will always enable us to do things better.

Communication

Ensuring that accurate and relevant information together with an explanation is timeously relayed and understood by the right people to help everyone make better decisions.

Fairness

Treating one another fairly and justly as well as recognising and acknowledging our respective differences.

Trusting others

A person’s sense of ownership works best where they are trusted with full responsibility. We have confidence in one another’s capabilities and we trust that each of us will succeed.

Teamwork

Realising the satisfaction of working together as a group and using one another’s relative strengths to achieve a common objective. A team effort will always produce more than the sum of our individual efforts.

Reliability

To be thoroughly dependable by always doing what we say we will do.

Responsibility

Taking full ownership of our area of work and then being fully accountable for it. We will do things best when we take them on as if they were our own.

Organisation

Tackling what really matters by thinking carefully ahead, discussing with others, planning and setting objectives.

Excellence

Striving for the highest standards of quality and service. Our customers should not be disadvantaged by our inefficiency.

Frugality

Careful spending, use, handling and management of production to prevent every aspect of waste.

Innovation

Being resourceful in finding new ways to improve the way we do business and solve problems.

Compassion

The world does not exist for us alone, we are here to serve. We care for one another and our community.

Gratitude

We drink from wells that we did not dig, and we count our blessings.